Showing posts with label Blogger Resources. Show all posts
Showing posts with label Blogger Resources. Show all posts

Why Adsense Sucks

There are a few mistakes I have made as a blogger trying to make money online, and the biggest one I've made on the monetization front has been using Adsense. There are multiple reasons not to use it, and I think they apply to both new bloggers and veteran ones.

Once you shake that hand, you are screwed!

1. By the time you make the $100 withdrawal threshold, you will have found better ways to monetize you blog. Yes, Adsense is easy to use, but you wont get a penny unless you get all 100 dollars they require you to get before sending you a cheque. I personally like using Project Wonderful because you are connected directly to the advertisers, and you instantly scoop up any sort of money they're willing to throw at you. Because you get paid first, and because the advertiser can place whatever bid on your ad spot they feel it is worth, you will be able to monetize your blog at any stage.

2. The ads make you look tacky. Darren Rowse explained why he stopped using Adsense as being because 'other advertisers did not want to be associated with the Google Adsense program'. By the time you've made that 100 dollars, you will be trying to court private advertisers. If they see Adsense on your blog, they may wonder how committed you are to your blog, or whether you're just in to make a quick buck.

3. Your pay relies on clicks, not traffic, not quality, not Alexa Rank or Page Rank. You don't earn very much unless people are actually clicking on the ads. That means if your blog about something other than consumer products, or something otherwise useful or insightful, you aren't going to do well.

4. Because you're stuck with them until you get that damn 100 dollars! Google knows they win either way - either you leave and they don't have to pay you, or you choose not to leave and they earn more money off of you. Doesn't sound very fair, does it? I would much rather deal directly with advertisers than with Google each and every time.

If you're a new blogger - steer clear of Adsense! You will regret it.

So then, Peter, why on earth do you still have Adsense on your blog?
Because I haven't gotten my 100 dollar cheque yet. Once I do, that's the last you'll see of it - probably.

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Keys to Snatching Some Wikipedia Traffic

Here’s a neat little trick to start getting free traffic and also increase your inbound links and Google Page Ranking. Here’s what you need to do:
1. Make a list of all your top terms or keywords that are related to your website or blog. For example my Keywords for this site could be - Link Building, Search Engine Optimization, Online Marketing, Viral Marketing etc.
wikipedia
Looks like the Death Star, no?
2. Create a small section of articles on your website, or simply write articles that are related to the keywords above and make a note of their URLs. Write about 3 articles for each of these keywords. You may end up having a structure that looks something like this:

Link Building
| Article 1
| Article 2
| Article 3
Search Engine Optimization
| Article 1
| Article 2
| Article 3
Online Marketing
| Article 1
| Article 2
Viral Marketing
| Article 1
| Article 2
Important - Make sure that each article you write has good and valuable relevant content, and has links that point back to other stuff on your site. This type of internal linking will help in keeping people within your website.
3. Go to Wikipedia.org and search for these keywords. You may find many similar keywords and many keywords will have a high Google Page Rank (if you dont know what Page Rank is - look it up for now in Wikipedia itself). Briefly, Page Rank is Google’s way of ranking the popularity of websites. Read this to learn more how Google Page Rank works. Download and install the Alexa Toolbar - which will sit nicely on top of your browser area and will display the Page Rank of the page you currently are browsing. So, going back to finding your keywords on Wikipedia, many of them may have a high Page Rank. The higher the better. Why? Because, you will now post a link on this Wikipedia page to your article. And, since a Wikipedia page with a high page rank points to you, your Page Rank and popularity on Google will increase! So, the final step is...

4. On Wikipedia, click on the Edit This Page tab. Go to the portion that says:
==External links==
and add your link using the following code:
* [http://www.example.com Anchor Tag] A collection of free articles.

There’s nothing underhanded or wrong in doing this. Just make sure the articles you write are good and relevant. Do not spam Wikipedia with misdirected info and links leading to wrong and tasteless spammy articles - as its a self policing system and users will simply take down your spammy links - potentially banning your domain from Wikipedia. So, its in the best interest of everyone that you write good relevant articles and insert valuable and relevant links in the proper keyword/terms pages.

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Three Ways To Get BackLinks

We all know that without traffic, your Internet business will do nothing. Duh?
Backlinks, acting like large roadside signs pointing to your blog, will direct new visitors to your blog and give your blog the needed exposure. I will discuss three ways to get backlinks pointing to your blogs.


Yield to Backlinks.

Submit your blog post to social directories - This will quickly get backlinks to your blog. When done properly, a submission to Stumble Upon and Digg will create many backlinks and huge amounts of traffic.

Article marketing - Article marketing is still a great way to create traffic and back links to your website and for the most part is free. Just make sure your author bio box is well written and includes links to your blog. This is what gets the links to your blog as most article submission sites don't allow direct links. If they do then link away in the article also.

Post comments - A very effective and easy way to create backlinks is to comment on blogs that are related to yours. If people like your comment, they will most likely go to your blog to read more of your material. One great way to create back links is Posting comments in other people’s blogs. Every time you post you are able to include your name and your website address in some comments. Try to include your primary keyword in the name if you can.

These are three ways to get backlinks to your blog. None of them are hard and they don't take long to do. Once you start doing them regularly, it will become second nature to you. Just like watching all the traffic coming to your blog.

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How I Accidentaly Got 70,000 Unique Visitors

How did I get 70,000 unique visitors since July, 2007? Well, a big help was Google Images. I'll give you a few tips, and I'll also give you a personal story at the end.

traffic

I just didn't know what to do with all the sheep!

1. Insert keywords into your Alt Text.

This is the most important part of image optimization and you should include a keyword or phrase that is relevant to the image and your webpage. The alt text should be inserted in the code for your image file.

Here’s an example: Alt description goes here">

2. Name your Images with Descriptive Titles.

If you have an image of Lindsay Lohan, you could use the term ‘lindsay-lohan.jpg’ to name your image, instead of simply going with the original file name which could be something like ‘b473.jpg’. I usually name my images exactly the same way as my alt text.

3. Use relevant text around your images.

It is recommended that descriptive text with your targeted keywords be placed immediately before or after the image itself. If you do a search for any term on Google Image, you’ll find that a short description of 20+ characters beneath every image. You’ll probably notice that the keyword is listed in bold as well.

4. Add images from current Google images searches which are relevant to your blog’s topic.

People who may be looking for an image often don’t just want to see it, they’re using it for something. That makes the chance that they will be interested in your website if it is relevant to that image. Use this to your advantage, but don’t overdo it.

For the first three months or so of my blog's existence I was really milking Google Images for traffic. Soon after starting my blog I put up an image of a stack of money with the keywords 'money' nearby it. Surely enough I started receiving 1000 visits a day while making a few coins a day on a regular basis (There, the cats out of the bag. No more emails asking how I got such an exorbitant amount of traffic). This is what inspired me to keep blogging, because in the start I was really just looking to make money. I learned a lot about how to get people to click on my ads, but I also rested on my laurels a little bit. All I can say is that, in order to make a living in blogging you need to prove that you belong, and you need to have an inherent love for it.



Here are a few things I learned about getting higher Clickthrough Rates (CTRs) with Google Adsense through Google Images:



1. People looking for the image don't really care about what you have to say, so most of them will not read anything. If you want them to stay, it will have to because of something they saw. Expect low earnings from Google Images traffic.



2. Spread out your Adsense blocks and try to keep them above the image that's getting a lot of traffic. If theyre looking for an image which isn't immediately visible, they'll be swinging their mouse up and down to quickly get to the top and the bottom of the page. If you can space on the ad blocks, they're more likely to stop on one.



3. Try to get images with relevant keywords. This is the exact same as when you're trying to get traffic from Google search.



Plus, two ideas which are in a moral grey area but will probably get you more traffic:



1. Hide the image. If the visitor can't find the image, they'll be on your page longer.



2. Spell some of the keywords incorrectly, in your tags as well as your posts. You don't want to sound like an idiot, but not all typos are noticeable. Depends how much you need that traffic.

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More Traffic Tips and 2007 Wrap-up

First, here is another article on driving traffic to your website:

5 Steps to More Free Website Traffic!

Article written by Jennifer Haubein

One of the biggest questions I receive as a website developer is how to get a website to rank number one Google or Yahoo? This can be a difficult task to achieve, but with a few steps you will be on your way to more free traffic.

Before we get started let me define some techie terminology for you.

Title Tag- In HTML code, the title tag specifies the title of your Web page. It is code which is inserted into the header of your web page.

Meta Tag- Used by search engines to allow them to more accurately list your site in their indexes.

On to the steps that will help bring in that free traffic!

1) Get More Inbound Links- The number one way search engines determine ranking is based on how many other websites are linking to your website. This is very important, because this is something you can do as a business owner. It takes a lot of dedication but the quicker you grow your inbound links, the closer to number one you will get. The easiest way to get more inbound links is to submit your website to online directories like Yahoo Directory and DMOZ. Also, if you write an ezine then submit your ezine articles to an article directory like EzineArticles.com. Make sure you include a link back to your website in resource box of your article.

2) Pay attention to your competitors- There is a reason why your competitor's website is number one, they understand search engine optimization. So why don't you find out what they are doing. Find out what websites are linking to your competitors website and try to get your website listed there as well. Go to Yahoo.com and enter the following into the search engine box:

linkdomain:www.your-competitor.com-site:www.your-competitor.com

(Replace your-competitor with your biggest competitor's domain name)

Also, take a look at their titles at the top of the web page and if you're feeling adventurous take a look at the source code to find out what key words they are using.

3) Keywords- Keywords within your website are the next best way to boost your ranking. As a business owner make sure to think about your keywords when you are writing your website copy. Your main keywords should be used at least 4-5 times within your copy. Also, make sure to include these keywords within your title tag, meta tags, and even your domain name if possible.

4) Time Can Be Your Friend or Enemy- It depends on your circumstances as to whether this is a bad thing, but search engines reward the websites that have been around a while. Also, make sure that you are aware that it takes sometimes two months to see your new website listed within the search engines or to see any new results. Be patient, you won't get to number one overnight.

5) Make Sure Your Website is Searchable- This can be difficult for you as the business owner, but you need to make sure your website is using text as much as possible. Graphics and Flash technology are not searchable by the search engines. Unfortunately there are still only 9 reliable font choices available on the web, so some things will need to be graphics rather than text. But please do not make your entire webpage images or else there will be nothing to search. You can help Google see your website effectively by setting up a sitemap with Google. We sell a solution called Traffic Blazer that handles all of this for you. Traffic Blazer will develop the sitemap automatically and give you step by step instructions on how to submit it to Google.

Off to Greece

Next, I would just like to say that it's been a blast in PM Money's first year of existence. I suppose I should mention that my low posting frequency has been due to being at university. In turn, I have had a relatively low success making money from this blog in particular, but the earnings haven't been invisible. I am steadily increasing my income and learning things as I go along. I am making money with other blogs. This blog is more for me to write down my thoughts and lessons learned.

I will be going on vacation to Greece and thus I will post again in January. Thanks to everyone who has stuck with this blog despite its low post rate. I still like doing it and hope you watch as it evolves.

Merry Christmas, Hanukah, Kwanza, Eid, or whatever else you may celebrate. Leave me an email, I'd love to get some chat going with other bloggers/readers. Reach me at morrow0000 to the g mail.

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Ad-to-Content Ratio for Your Blog

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Make Money Blogging Part II

Another form of revenue through blogging can come through the sole activity of selling text links. Every blog out there contains plenty of text links, so the commercial route of this will fit your website design just fine without looking out of place.

Similar to blogs that are made for commercial posting, the text link blog can make you money with little traffic. Ideally, you want to have a higher PageRank in order give your site the appeal to link buyers. However, your PageRank should not be the reason you sell the links. To avoid damaging your own PageRank, you will need to do one of a few things. Firstly, the links should be relevant to your content in some way. Google is less likely to bother you if there is some value to the links you display. Secondly, you can divert the purpose of selling links from solely making money. For example, the My Top Spots widget allows for your readers to get a no-follow link back to their site in exchange for a tip; you set the price.

If you’re not worried about your PageRank, which is less the case for people with no marketing money, you can keep going with my text-link optimization suggestions. To make sure you keep a constantly rising profit for text links, you want to assure two things. First, set a price which suits the amount of traffic you get. Use this as a base price. Then, you can add an extra cost for ‘premium’ listing which may include a link at the end of a blog post, at the top of your blogroll, or in a special section for your ‘favorite websites’. Second, you want to limit the amount of time the link gets on your website. This obviously means that you aren’t committed to sites, but more importantly that if your traffic increases over that time, you can raise the price for next time around. As Google struggles to keep a tough foothold over text-link selling, you will see an overflow of pioneers trying to profit from the lost market space. My Tops Spots is only the beginning.

Another completely different way of profiting from the blogging world is to maintain and create another blog’s content. If you’re a proficient writer, you can forget about having a blog altogether and write for numerous blogs. This will then expose your abilities and possibly lead to more assignments. To do this, you will need to join a blog network. This is for those who don’t like operating a website and would prefer to just get paid for posting.

A newer, developing type of blogging is starting to be used more and more these days, but doesn’t apply to everyone. If you already have a business page, you can create a blog to give updates about your company, its products and the people who make it happen. If you think this is too informal for your company then you’re mistaken. Huge sites such as Google, Alexa and Facebook all run personal blogs. The blog can be used to promote the business and acts as another source of traffic.


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Make Money Blogging Part I

There are several ways to make money by blogging. Luckily, many do not find writing a blog a chore. If you can make money doing what you like, the better hope you have at maintaining it, building up your readers and increasing your revenue. There are a number of approaches to making money with your blog.

If you plan on spending a lot of time on your blog, the rewards will be greater. Therefore, you need to pick a topic you know a lot about or have an interest in. If you have a number of topics which fit this description, then pick the one which you think is the most popular to others. In this type of blog, you will be providing useful information and your personal takes on your subject. High maintenance, but high reward.

Many also choose to blog on topics which give them pay automatically. Advertisers will fork out money to get you to promote their products or services in a blog post. The more traffic your blog gets, the more the advertiser will be willing to pay you. This technique can provide you with a substantial income, but the reality is that it will be tough to simply run a blog with sponsored posts. You must already have an established blog intact in order to make a success out of your sponsored posts campaign. Sponsored posts will also likely bring down the credibility of your website if it was once a personal blog. You need to limit the number of sponsored posts you make. I’ll leave that judgment up to you. Ultimately you should not try to make a living solely on sponsored posts, but they’re a good way to make a quick buck.

Another way to generate revenue from a blog is much easier but less rewarding. With multiple blogs you can generate income with little work and no maintenance. If you create a blog with 25 keyword-filled posts on a topic, and do that for a large number of blogs, each will earn you a few bucks a month. Once they’re set up, they won’t need much maintenance. To boost your success with these, you should write about something that doesn’t need updating regularly. In other words, don’t talk about things like celebrity gossip or sports results. Here is a list of websites that will pay you for reviewing products:

PayPerPost
Blogsvertise
Review Me
Smorty
SponsoredReviews
LoudLaunch
Blogitive
BloggerWave

Which ever route you take, make sure you’re writing about stuff that you actually understand yourself. If it becomes evident that you’re just blogging for a profit, it will not bode well for creating a loyal fan base. The world of blogging has lucrative potential, and it’s up to you to fulfill it.

Stay tuned for Make Money Blogging Part II.


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Disclosure Policy

This blog is a personal blog written and edited by me. For questions about this blog, please contact the email address provided above.

This blog accepts forms of cash advertising, sponsorship, paid insertions or other forms of compensation.

The compensation received may influence the advertising content, topics or posts made in this blog. That content, advertising space or post may not always be identified as paid or sponsored content.

The owner of this blog is compensated to provide opinion on products, services, websites and various other topics. Even though the owner of this blog receives compensation for our posts or advertisements, we always give our honest opinions, findings, beliefs, or experiences on those topics or products. The views and opinions expressed on this blog are purely the bloggers' own. Any product claim, statistic, quote or other representation about a product or service should be verified with the manufacturer, provider or party in question.

This blog does contain content which might present a conflict of interest. This content will always be identified.



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